The Big Squeeze

14Sep10

It certainly was a squeeze to get in to see Yellowdoor’s Peter Cross’s popular talk ‘The Big Squeeze’ at Top Drawer. Peter (who is the business partner of Mary Portas) gave a fascinating presentation about consumer behaviour and trends and how they’ve changed over the last 30 years. He kicked off by talking about how […]

Filed under: Creative Development, Sales and Marketing   |  Leave a Comment
Tags: Customer, recession, Retail, sales, selling